Molecule @ the 2017 Salone del Mobile Milan – Fiera Fairgrounds

Adriana Siso
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"I love fresh ideas about everything". Adriana Siso founded her contemporary industrial design store in 2002 in Santa Fe, NM. With a background in Fine Arts, Adriana has been an innovator, bringing to the Santa Fe area, original and unique industrial design products by some of the most creative design firms in the world.

The first design partners Molecule worked with were Vitra Design Museum, Moooi, Cherner Chair, and other well-known national and international brands. Today it partners with other world-class manufacturers like Vondom, Loll Designs and Moroso.

Molecule operated out of a recycled and renovated shipping container building, the first of its kind in Santa Fe. Currently Molecule is available through the online store and by appointment.

Sustainability is an important area of interest and ongoing exploration for Molecule, which offers product lines with a focus on conservation and ecological stewardship. A recent alliance with the Vertical Aeroponic Growing System – Tower Garden, promises to offer a lot of inspiration in the growing field of aeroponics as the future of agriculture, industrial design at its best.

The Salone del Mobile, the most important industrial design event in the world, is housed in the Rho Fiera Fairgrounds, which was designed by Studio Fuksas, Massimiliano Fuksas. .. I walked it 5 days straight, back and forth, it seemed I was walking all day! At the East side, there is a metro station, which made it easy to reach, as  I lodged far from it. It was exiting to meet brands that I partner with and see new ones. Overall, it was quite an experience! Taking it all in, the first time can be intense. Also,  the 20 Year Celebration of the Salone Satellite was taking place. This event was founded to showcase the work of young designers globally, just coming out of design school. It is annually curated by Marva Griffin.

Salone del Mobile

The structure is unbelievably beautiful. In an effort to attract large-scale world-class conventions and exhibitions, the city of Milan embarked on an ambitious plan to build a $700 million trade show complex. Massimiliano Fuksas was engaged to bring to life a new design that would house exhibition halls, auditoriums, conference rooms, restaurants and cafes, meeting halls, and office spaces for the Fiera administration.

One of the stunning sections at the Salone del Mobile this year was Lighting. Some of the installations and booths were great, like Foscarini, and Arturo Alvarez. There was a ton to see.

Adriana Siso, Molecule, April 2017